Logos are getting Minimalistic

Written By Adityan V L

Now a days more companies are moving with minimalistic logos.
Top Logos that have become Minimalistic:

Chrome:

Chrome logos

chrome has updated its logo in 2022.

Pros:

• More Vibrant
• Clearer than 2014

Cons:

• Not much has changed
• Not very noticeable to the blind eye
• Nothing new comes from it.

Netflix:

Netflix Logos

Pros:

• Straight to the point
• Easier for marketing material
• Fits the new modern world

Cons:

• Not very noticeable to those who do not own Netflix
• Keeps the famous red but loses the nostalgia

Google:

Goole logos

Pros:

• More legible
• Keeps the color scheme
• Looks fresh and new
• Looks better on Screens

Pros:

• More legible
• Keeps the color scheme
• Looks fresh and new
• Looks better on Screens

Warner Bros. Pictures:

Warner Bros. Pictures Logos

Pros:

• Easier for marketing
• Simple
• Two-color use only

Cons:

• Loses original identity
• Keeps the font choice, but gets rid of signature colors.
• Newer generations may not know what WB stands for without the banner.

Mastercard:

Mastercard Logos

Pros:

• Pleasing to the eyes
• Very simplistic sans serif used that gives it a more modern look
• Still looks similar to the original

Cons:

• Places trust that everyone knows what company they are even after losing the pattern in the center and the original text in the logo.

Sprite:

Sprite Logos

Pros:

• Straight to the point
• Used a similar shape for the “i” and “t” like the border of the original logo.

Cons:

• Different green
• Similar font but newer adjustments that can look strange

Pringles:

Pringles Logos

Pros:

• Still recognizable
• Uses the same Pringles text
• Does not change the red

Cons:

• Loses the iconic feel (can be argued)

Baskin Robins:

Baskin Robbins

Pros:

• Has a new look
• Fresh and modern
• Good legibility

Cons:

• Looks like a rebranded logo rather than an edited logo
• Loses all the colors except the pink.
• Uses a fully new font never seen before
• Is not recognizable.
• The color scheme fits more of a coffee vibe rather than ice cream.

Burger King:

Burger King Logos

Pros:

• Fresh
• keeps the same idea
• Creative
• Simple

Cons:

• While creativity loses originality
• Flat (can be positive in some ways)
• Changes the original type to rounded, losing signature text

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